
Email marketing doesn’t have to cost a fortune. For Indian SMEs and creators, there are cheaper tools than GetResponse that still deliver solid results. Let’s compare seven of them.
India Snapshot
- GetResponse Pricing: From ~₹1,200/month, ~₹12,000/year (Email Marketing Plan).
- Cheaper Alternatives: Start as low as ~₹500/month (Brevo, MailerLite).
- GST Invoices: Most providers issue GST-compliant invoices if GSTIN is entered.
- Payments: UPI, Razorpay, PayU, cards, EMI commonly supported.
- Support: Live chat/email, with Brevo and MailerLite offering India-friendly timings.
Looking for a cheaper alternative? Try Brevo for budget-friendly email and SMS campaigns.
7 Best GetResponse Alternatives in India (2025)
1. Brevo (ex-Sendinblue)
- Starting INR: ~₹800/month.
- Why pick it: Cheapest for startups, supports SMS + WhatsApp campaigns.
- India caveat: Basic UI compared to GetResponse.
2. MailerLite
- Starting INR: ~₹700/month.
- Why pick it: Clean interface, affordable automation.
- India caveat: Smaller template library.
3. Moosend
- Starting INR: ~₹900/month.
- Why pick it: Unlimited emails per plan.
- India caveat: Fewer integrations with Indian payment gateways.
4. ConvertKit
- Starting INR: ~₹1,000/month.
- Why pick it: Best for creators, coaching funnels.
- India caveat: Premium pricing for advanced features.
5. Benchmark Email
- Starting INR: ~₹850/month.
- Why pick it: Easy drag-and-drop editor, simple campaigns.
- India caveat: Limited automation compared to GetResponse.
6. Omnisend
- Starting INR: ~₹1,000/month.
- Why pick it: Great for e-commerce stores with cart recovery.
- India caveat: Costs rise with large contact lists.
7. Zoho Campaigns
- Starting INR: ~₹600/month.
- Why pick it: India-first tool with GST billing and UPI payments.
- India caveat: Less intuitive design than global rivals.
Compact Comparison Table (Pricing in INR)
Tool | Starting Price |
Why Pick It |
India Caveat |
---|---|---|---|
Brevo | ~₹800/mo | SMS + WhatsApp campaigns | Basic UI |
MailerLite | ~₹700/mo | Affordable automation | Fewer templates |
Moosend | ~₹900/mo | Unlimited emails | Limited India integrations |
ConvertKit | ~₹1,000/mo | Best for creators | Higher cost for pro features |
Benchmark Email | ~₹850/mo | Simple editor | Limited automation |
Omnisend | ~₹1,000/mo | Ecommerce focus | Expensive at scale |
Zoho Campaigns | ~₹600/mo | India-first billing | Less intuitive interface |
Pros and Cons of Alternatives
Pros
- Cheaper than GetResponse
- UPI and GST support in most tools
- Many have free plans for small lists
Cons
- Limited templates compared to GetResponse
- Some lack advanced funnels or webinars
- Global tools may have latency in India
Quick Checklist: Choosing Your Alternative
- Define your budget.
- If budget is tight → Zoho Campaigns or MailerLite.
- If you want SMS/WhatsApp → Brevo.
- If you’re a creator → ConvertKit.
- If you run an e-commerce store → Omnisend.
Want an affordable email tool? Try Brevo today for SMS, WhatsApp, and email campaigns at a lower cost than GetResponse.