Indian SMBs need CRMs that balance cost, features, and local support. HubSpot, Zoho, and Freshworks all bring something different to the table. Here’s how they compare for 2025.
India Snapshot
- HubSpot: Starter ~₹1,600/month; Pro ₹7,500+/month. GST invoice + UPI via Razorpay/PayU. Servers global.
- Zoho CRM: Standard ~₹720/month; Professional ~₹1,800/month. GST invoice, UPI billing, Chennai data centers.
- Freshworks (Freshsales): From ~₹999/month. UPI + GST support, Bengaluru HQ, India-friendly support hours.
Need an affordable India-first CRM? Start with Zoho CRM at just ~₹720/month.
Pricing Comparison (India 2025)
| Tool | Starting Price |
India Billing |
Servers / Locality |
Best For |
|---|---|---|---|---|
| HubSpot | ~₹1,600/mo | UPI, GST invoice | Global servers | Global SMEs, agencies |
| Zoho CRM | ~₹720/mo | UPI, GST invoice | Chennai data centers | India-first SMBs |
| Freshworks | ~₹999/mo | UPI, GST invoice | India + global infra | Support-focused SMBs |
HubSpot: The Global Powerhouse
- Strength: AI Content Assistant, Marketing Hub, and integrations.
- Weakness: Pricing high for Indian SMBs; learning curve for automation.
- Verdict: Best for SMBs aiming at global scale.
Zoho CRM: The India-First Champion
- Strength: Local pricing, GST billing, UPI/PayU payments.
- Data centers in Chennai = better latency.
- Starting as low as ₹720/month makes it unbeatable for budget-conscious SMBs.
- Verdict: Best for SMEs and startups in India.
Freshworks: The Balanced Middle
- Strength: Sales + customer support suite (Freshsales + Freshdesk).
- Pricing starts at ~₹999/month, good balance of affordability and features.
- HQ in Chennai, India-first support hours.
- Verdict: Best for SMBs that want affordable customer support + sales stack.
Pros and Cons
HubSpot
- Global brand + advanced AI
- Strong funnel tools
- Expensive for Indian SMBs
Zoho
- Cheapest plans (₹720/month)
- India-first billing + Chennai servers
- UI less polished than HubSpot
Freshworks
- India support + affordable pricing
- Strong for sales + support integration
- Fewer AI content tools
Quick Checklist for SMBs
- If you need AI content + global reach → HubSpot.
- If you want lowest cost + India-first stack → Zoho CRM.
- If you want sales + support integration → Freshworks.
- Always check GST invoice and UPI billing before subscribing.
- Start with free trials before upgrading.
Want an India-first CRM? Start with Zoho CRM today at just ~₹720/month, or explore Freshworks for balanced sales and support.
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