Upstox has grown into one of India’s most popular brokers with over a crore accounts. In 2025, it promises fast app speed, zero delivery brokerage, and a pledge-for-margin feature that helps traders save cash collateral. But does it deliver on reliability?
India Snapshot
- Brokerage:
- Delivery: ₹0
- Intraday/F&O: Flat ₹20/order
- Margin (2025): 5x intraday (on select stocks, per SEBI rules).
- Pledge for Margin: Allowed on stocks/ETFs → reduces need for cash collateral.
- Account Opening: Free (₹0) with Aadhaar + PAN + UPI KYC.
- GST Invoice: Available on brokerage/AMC charges.
- Support: Chat + call, India business hours.
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App Experience in 2025
- Speed: Upgraded servers → faster order execution.
- IPO Support: Apply via UPI, track allotments inside app.
- Watchlists: Real-time market depth, custom widgets.
- Mutual Funds: Direct plans available, SIP from ₹100.
- US Stocks (via INDmoney tie-up): Optional global access.
Charges Breakdown
| Segment | Charges (₹) | Notes |
|---|---|---|
| Equity Delivery | 0 | Free forever |
| Intraday | 20/order | Lower of 0.05% or ₹20 |
| F&O | 20/order | Futures + Options |
| AMC | ₹150/year | First year waived |
| Pledge for Margin | ₹20 + GST | Per scrip, as per SEBI rules |
Pros and Cons
Pros
₹0 delivery + flat ₹20 brokerage
Fast, modern mobile app
Pledge-for-margin saves cash collateral
Free account opening
SIPs start at ₹100
Cons
Limited in-depth research reports
Margin restricted after SEBI rules
Customer support slower vs Zerodha
Who Should Use Upstox in 2025?
- Beginners → Easy app, low-cost trades.
- Active intraday traders → Pledge-for-margin advantage.
- MF + IPO investors → Free direct plans + IPO UPI flow.
- Cost-conscious users → Zero delivery, low flat fees.
Start trading smarter with Upstox today:
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In 2025, Upstox stands out as a budget-friendly broker with a slick app, free delivery, and pledge-for-margin facility. It’s perfect for beginners and active traders who value speed and low costs. While support and research depth could improve, the platform remains one of the best choices for modern Indian investors.
